Mobile Gaming News

Mobile Gaming News

Mobile Gaming News

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Stay ahead in the mobile gaming world with the latest news, releases, updates, and reviews. Dive into the exciting realm of mobile games!

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AppsFlyer talks buyer signals, player targeting and staying legally compliant

AppsFlyer talks buyer signals, player targeting and staying legally compliantAppsFlyer representatives took to the stage at Pocket Gamer Connects London last month to discuss buyer signals and opportunities to reach high-value players. SVP and GM, data collaboration platform Edik Mitelman highlighted these possibilities by using AppsFlyer, claiming recent advancements in technology have opened up opportunities that weren’t available a few years ago. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

“Scale lets us focus on years, not quarters”: Unico Studio on building games that last

“Scale lets us focus on years, not quarters”: Unico Studio on building games that lastUnico Studio has grown into a significant player in the mobile puzzle and hybridcasual space, surpassing 1.6 billion downloads worldwide. The studio sees this growth as a shift toward managing long-term player ecosystems, rather than individual releases. In this interview, Erkay Uzun, CEO of Unico Studio, reflects on what that scale means for the business, how Unico approaches longevity and live operations, as well as how its publishing strategies are evolving. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

Unity shares approach all-time low after falling 91% since November 2021

Unity shares approach all-time low after falling 91% since November 2021Unity shares have plummeted close to a lifetime low of $18.36 per share at closing on February 17th. Shares are at their lowest since the summer of 2024, when prices hit a record-low range of approximately $15 to $17 between June and August. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

EGDF urges Europe's games industry to "fight forward" in 2026

EGDF urges Europe's games industry to "fight forward" in 2026The European Games Developer Federation (EGDF) has called on policymakers and industry leaders to “fight forward” as it sets out strategic priorities for 2026. During its latest State of the Industry call, EGDF president Hendrik Lesser said European studios must move beyond a survival mindset and instead push for fair market conditions and long-term competitiveness. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

Pokémon Go PvP revamped after competitive players "pushed the system to its limits"

Pokémon Go PvP revamped after competitive players "pushed the system to its limits"PvP battles in Pokémon Go have been revamped to focus more on skill over hardware and network conditions. Traditionally, moves could deal damage mid-turn depending on a user’s network connection, sometimes allowing one player’s attack to take place before the other’s. Similarly, latency from laggier hardware could play a role in the results of real-time inputs. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

FirstLook launches 1.0 as it expands into a full lifecycle player relationship platform

FirstLook launches 1.0 as it expands into a full lifecycle player relationship platformPlayer relationship platform FirstLook has launched version 1.0 of its player relationship platform for games. The company said the move expands its toolset to support studios across the entire game lifecycle. It has already supported playtests and onboarding for titles from Krafton, Skybound and Bad Robot Games, alongside others. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

June’s Journey welcomes Hercule Poirot in Agatha Christie anniversary crossover

June’s Journey welcomes Hercule Poirot in Agatha Christie anniversary crossoverPlaytika-owned Wooga has partnered with Agatha Christie Limited to bring a new in-game mystery inspired by the legendary crime author to June’s Journey. The special collaboration, launching in April and running for three months, marks the 50th anniversary of Agatha Christie’s passing. It will introduce Hercule Poirot into the 1920s-set mobile title, where he teams up with protagonist June Parker in a narrative-driven mystery event. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

Saudi Arabia's PIF transfers $3bn Take-Two Stake to Savvy Games Group

Saudi Arabia's PIF transfers $3bn Take-Two Stake to Savvy Games GroupSaudi Arabia’s Public Investment Fund has transferred its stake in Take-Two Interactive to gaming-focused subsidiary Savvy Games Group. As reported by Reuters, the sovereign wealth fund had been Take-Two’s second-largest shareholder, holding around 11 million shares valued at just under $3 billion. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

Report: Global app installs climbed 10% in 2025 as sessions rose 7% year-over-year

Report: Global app installs climbed 10% in 2025 as sessions rose 7% year-over-yearGlobal app installs rose 10% year over year in 2025 while sessions increased 7% to mark continued growth in mobile engagement worldwide. That’s according to Adjust’s annual Mobile App Trends 2026 report, which showed sustained momentum across business, commerce and entertainment apps. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18

Ramadan festivities unfold across mobile with themed events and seasonal rewards

Ramadan festivities unfold across mobile with themed events and seasonal rewardsRamadan Mubarak! With this year's holy month now underway, seasonal festivities have emerged as an integral part of mobile gaming, designed to captivate and delight audiences. These Ramadan-themed events offer an opportunity to experience new levels and content in games. And so we've compiled a list of in-game events and promotions currently taking place in various mobile titles to embrace the spirit of the season. ... [ MORE ]

Latest Updates | PocketGamer.bizFeb 18