Mobile Gaming News
Mobile Gaming News
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Stay ahead in the mobile gaming world with the latest news, releases, updates, and reviews. Dive into the exciting realm of mobile games!
Meta pulls Horizon Worlds from VR as platform shifts to mobile
Meta pulls Horizon Worlds from VR as platform shifts to mobileMeta has outlined a series of changes to its Quest ecosystem that will see Horizon Worlds fully removed from VR headsets in 2026 as the company continues to reposition its social platform around mobile. The update follows Meta’s February announcement that it is reshaping its Reality Labs strategy by separating its Quest VR platform from Horizon Worlds and placing renewed emphasis on mobile growth.  ... [ MORE ]
Latest Updates | PocketGamer.bizMar 18
The link between product and marketing teams in a competitive market
The link between product and marketing teams in a competitive marketEvgenii Dobrelia is head of creative & production at AppQuantum. The question of coordination between product and marketing (creative) teams is far more complex than it may seem. In theory, a deep and well-structured workflow between the two should have existed long ago. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 18
How a Candy Crush video series triggered an "incredibly valuable" feedback loop
How a Candy Crush video series triggered an "incredibly valuable" feedback loopCandy Crush creator King delivered a six-part campaign called Crush & Tell between October 2025 and January 2026, highlighting various development aspects and design insights behind the popular match-3 game. This vodcast-style series gave a peek behind the curtain at the making of Candy Crush Saga. Alongside King’s series, PocketGamer.biz interviewed each speaker to go further in-depth with artists, software engineers, level designers and more. Topics ranged from "Fish 3.0" to the deceptively complex world of boosters. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 18
Save up to €290 on PGC Barcelona before Super Early Bird offer ends
Save up to €290 on PGC Barcelona before Super Early Bird offer endsPocket Gamer Connects returns to Barcelona on June 15th and 16th, bringing together the people driving partnerships, deals, and investment in one of Europe’s fastest-growing game development hubs. Connect with global investors via MeetToMatch and curated networking sessions. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 18
Ubisoft names Julien Bares as GM of mobile and casual-focused Creative House 5
Ubisoft names Julien Bares as GM of mobile and casual-focused Creative House 5Ubisoft has named former Tencent Games Global head of development and portfolio support Julien Bares has the GM for Creative House 3 and 5 under its new company structure. Creative House 5 is home to the publisher’s mobile operations and includes studios such as Barcelona Mobile, Abu Dhabi, Ketchapp, Kolibri Games, Paris, Ubisoft Mobile Games and Ubisoft Paris Mobile. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17
Smartly signs letter of intent to acquire measurement platform Incrmntal
Smartly signs letter of intent to acquire measurement platform IncrmntalAd tech platform Smartly has signed a letter of intent to acquire marketing measurement platform Incrmntal. Smartly offers AI-powered marketing tools to produce and scale digital ad campaigns. Incrmntal, meanwhile, provides real-time insights into the impact of marketing investments across channels. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17
Epic Games Store opens up to mobile self-publishing in August
Epic Games Store opens up to mobile self-publishing in AugustThe Epic Games Store will allow mobile publishers on iOS and Android to start self-publishing their games from August. Speaking to PocketGamer.biz at GDC, EGS GM Steve Allison said the focus is on making the marketplace a games-focused app. However, the store may still end up housing gaming-adjacent utility, development and creator apps. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17
Epic Games Store GM says Google deal marks a "meaningful reset" for mobile market
Epic Games Store GM says Google deal marks a "meaningful reset" for mobile marketEpic Games’ crusade against the App Store and Google Play looks to be coming to an end. After years of expensive legal battles - which also cost it lost revenue in Fortnite’s removal from these key marketplaces back in 2020 - Epic has its US App Store win and has just reached a global settlement with Google. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17
From CPI to LTV: How player motivations are powering hybridcasual’s big wins
From CPI to LTV: How player motivations are powering hybridcasual’s big winsGiacomo Maragliulo is creative director at Supersonic, Unity. For years, mobile user acquisition (UA) lived and died by a single metric: cost per install (CPI). As we all know, that world is gone. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17
"Cultural relevance matters, but so does international production quality"
"Cultural relevance matters, but so does international production quality"From early setbacks to a growing mobile player base, Cameroon-based Dawn of Game Studio is taking a measured approach to building Kwat Fou, combining disciplined development with grassroots community engagement as it works toward its next phase. We caught up with Dawn of Game co-founder Gilbert Ewangue to discuss building Kwat Fou through self-funded development, growing a player base in Cameroon and the studio’s path toward its next milestone. ... [ MORE ]
Latest Updates | PocketGamer.bizMar 17